A Mailchimp alternative that doesn't bill you for your list
This page is written to be useful rather than flattering. Mailchimp is a good product with more features than we have. The reason to look at us is a different billing model and a different scope — so here is both, plainly.
Last updated 1 September 2026 · Comparison reflects Mailchimp's publicly documented plans
The difference that matters: what you're billed for
Mailchimp prices by how many contacts you store. We price by how many emails you send. That single difference reverses the economics of a large, occasionally-mailed list.
| MAAC GO Email | Mailchimp |
|---|
| Billed on | Emails sent | Contacts stored, per month |
| Contacts | Unlimited, always free | Counted against your plan tier |
| Free tier | 3,000 emails / month, no card | Limited monthly sends on a small contact cap |
| Commitment | Prepaid credit, no subscription | Monthly subscription per tier |
| Currency | New Taiwan Dollars | USD |
| Storing a list you rarely mail | Costs nothing | Costs every month |
See the full pricing page for the tiers and worked examples.
What Mailchimp does that we don't
If you need any of these, Mailchimp is the better tool today and we would rather you knew now:
- Automation journeys — multi-step drip sequences triggered by behaviour. We have scheduled sends, not journeys.
- Subject-line split testing. We don't have it.
- Landing pages and signup forms. You bring your own list or import it.
- A very large template gallery — we ship 20 templates that adopt your brand colours, not hundreds.
- An integration marketplace and e-commerce revenue attribution.
What we do that Mailchimp doesn't
- One meter for marketing and transactional email. Receipts and one-time codes go through the same API, the same free allowance, the same balance, and — importantly — the same suppression list.
- An MCP server. Claude Code, Cursor and Codex can send mail, run a campaign a human wrote, and read the delivery report. Scoped so an agent cannot invent a campaign, issue a key, or spend money.
- No per-contact tax, so segmenting doesn't cost you and neither does keeping history.
- A path to LINE and SMS when you need them — same company, MAAC Enterprise, trusted by POYA, Nissan Taiwan and 800+ brands. Most Taiwanese brands need LINE eventually; most Western tools never offer it.
- Taiwan-based infrastructure — the application and database run in
asia-east1.
What is the same, because it has to be
These are table stakes and we treat them as such: SPF, DKIM and DMARC domain verification; one-click unsubscribe in the header, the way Gmail and Yahoo require of bulk senders; automatic suppression of unsubscribes, hard bounces and complaints, enforced on every path including the API; and a full per-recipient delivery record for every send.
Moving your list across
- In Mailchimp, export your audience as CSV.
- Import it here — headers are detected, duplicates and invalid rows are skipped, and you see the count before committing.
- Also export your unsubscribed and cleaned contacts and paste them into the suppression list. This is the step people forget: it guarantees someone who already opted out is never mailed again.
- Verify your sending domain before mailing a real list, so the reputation you build is yours.
One rule we enforce rather than merely state: you may only mail people who agreed to hear from you. Purchased or scraped lists are not allowed here, and unsubscribes are irreversible from your side.
Start free — 3,000 emails a month →